Didn’t read the intro article on achieving mass market adoption like Amazon or Google? – check it out here In life quality is king. If prices didn’t exist no one would choose a Camry over a Cadillac and the company with a better experience usually wins. This preference for better products is seen vividly in the […]
Didn’t read the intro article on achieving mass market adoption like Amazon or Google? – check it out here Some Garage concepts need deep explanation, but this isn’t one. Nobody likes paying more money then necessary and the company with the lowest price wins. Many companies have used this strategy successfully and none more then […]
Every company executive, from a garage bound startup to Fortune 500 is focused on creating the “next big thing”. However, for the almost $300B spent on R&D and thousands of brilliant engineers working, it seems to rarely succeed. For every iPhone there are numerous failures like the Segway or Google Glasses which were innovative enough […]
The business story of 2017 is the “Retail Apocalypse” and Amazon scaring everyone from Fortune 500s to Mom & Pop stores. However, the Buzzfeed-esque titles aside, the Four Horseman haven’t come for retail yet. Retail still accounted for 89% of the $3.34 Trillion in 2016 total sales and can continue their domination by creating a new strategy, […]
A key part of the American Mythos is the belief that anyone can pull themselves up by their bootstraps and succeed with enough hard work and ingenuity. Regardless if you’re in the executive suite or startup garage. However it takes more then just ingenuity and hard work, with success heavily influenced by countless knowns and unknowns […]